TBR Marketing/Product Manager

• Job Title - TBR Marketing Specialist (Product Management and OE Engineer)
• Job Function - TBR Marketing
• Report to - General Manager, TBR Marketing

Responsible for interacting and coordinating TBR product development and business relationships on behalf of the company to ensure product operation strategy is aligned with business goals.

• Product Management Key Accountabilities:
  • Provide marketing and sales management with tire market and product assessment data for planning new product, revitalizing older products, and integrating products and service
  • Implement and monitor all phases of product initiatives and releases, working with sales force on testing results
  • Develop business and marketing plans for assigned product/sales plans and implementation strategies
  • Participate in and evaluate market research and analysis, promotions for TBR products
  • Establish product development plans & strategies to expand the customer base
  • Obtain current market information and trends, maintaining awareness of competition
  • Monitor sales volume and contribution potential of all brands/products
  • Any other duties/responsibilities as assigned by Management
• OE Engineer Key Accountabilities:
  • Communication/Customer Presentations & Visits:
    • Customer technical presentations (engineering, product planning, purchasing)
    • Warehouse, plant and assembler visits (Quality, STA, Wheel Room, etc.)
    • Access portals
  • Tire Development (if needed)
    • Review RFQ with Hankook R&D and Lead on TA review provided accurate TA
    • Negotiate ER with customer and fully understand requirements
    • Present technical review to customer
    • Ensure all submission and testing timings are met
    • Manage new program development projects and provide regular development updates to customer
    • Attend testing when necessary
    • Coordinate all the TBR OE technical activities between the customers and Hankook team
  • Validation and PPAP
    • Request validation tests
    • Assemble validation data book and get ESO
    • Manage PPAP, including approval drawings and all necessary paperwork
  • Customer Service and Quality
    • Support TBR OE customer service and quality issues
    • Manage quality issues including 8D, 5 Why, etc.
    • Provide initial quality response within 24 hours

• Individual contributor

• Strategical marketing function & skills
• Intermediate Microsoft office (EXCEL, PowerPoint, Word etc.)
• Good communication and interpersonal skills
• Strong SAP knowledge & execution skills

• A bachelor's degree required
• A bachelor's degree relevant to Business Administration preferred
• At least 3 to 5 years of experience in Marketing or related field
• Sufficient understanding for Truck & Bus Radial tire marketing field preferred